Resell under your brand · Recurring revenue

White-label ecommerce for agencies

Ship client stores under your own name on a headless, API-first platform. AI does the build, Wcart runs the infrastructure, and the recurring revenue is yours.

  • Your brand, not ours
  • API-first & customizable
  • 0% platform fee
  • No engineering team needed
7-day money-back guarantee·Cancel anytime·0% platform fee

Trusted by 50+ stores | ₹5 Cr+ in Merchant Sales

Resell under your brand

Your brand, our engine

≈ 1 hr

Per store

0%

On client sales

99.9%

Uptime

  • White-label — your name, not ours
  • API-first, fully customizable
  • Launch client stores without engineers
  • Manage every client from one dashboard
  • Recurring revenue for your agency
The real problem

Why ecommerce is hard for agencies to productise

Agencies know ecommerce is a great service to sell — but delivering it profitably, at your own brand, without an engineering team is where it usually breaks. Here’s what stops agencies, and how Wcart clears it.

The problem

Every client build starts from zero

The cost: Custom builds are slow and unprofitable — margin evaporates before the store even ships.

How Wcart solves it

Reusable, AI-assisted setup lets your existing team spin up each client store fast.

New client stores live in about an hour, not weeks.

The problem

Reselling someone else’s SaaS means their brand and their cut

The cost: Your client sees another company’s name, and a per-sale fee eats into what you can charge.

How Wcart solves it

True white-label — your name, your look — with 0% platform fee on client sales.

You own the relationship and keep the full margin.

The problem

Hosting and uptime become your liability

The cost: One client outage at 2am and your agency’s reputation is on the line, not the vendor’s.

How Wcart solves it

Managed hosting, SSL, weekly backups and 99.9% uptime are handled by Wcart underneath.

Reliability you can safely put your brand on.

The problem

Fixed themes limit what you can sell clients

The cost: Boxed-in platforms force every client into the same template — you can’t differentiate or upsell.

How Wcart solves it

A headless, API-first stack lets you build bespoke storefronts and workflows per client.

A recurring revenue line, not one-off projects.

Trusted by growing brands worldwide

See it in action

Run your whole store from one dashboard

Products, orders, customers, marketing and your storefront design — all in a single, clean admin.

admin.wcart.io/orders
Orders & customers

← swipe screens →

Why partner

Add a recurring revenue line, not a headache

Turn ecommerce from a project you deliver once into a service you get paid for every month.

Your brand, front and centre

Clients experience your agency — your name, your look, your relationship. Wcart stays invisible behind the scenes.

No engineers on payroll

AI-assisted store building lets your existing team launch client stores. Bring developers in only for deep custom work via the APIs.

Predictable margin

Flat, predictable platform cost and 0% fee on client sales means you can package and price your service with confidence.

How it works

How the partnership works

The problem with reselling most platforms is the messy handoff between their tool and your service. Wcart makes it four clean steps — from branded access to billing your client.

1

Partner with Wcart

Get white-label access to the platform and set up your agency’s branded environment.

2

Onboard a client

Spin up a new store, apply the client’s branding, and let AI populate products and content.

3

Customize & launch

Tailor the storefront and integrations via the API-first stack, connect payments and go live.

4

Bill & retain

Package it into your retainer, keep the margin, and manage every client from one place.

Built for agencies

Built for how agencies actually operate

Agencies don’t fail at ecommerce for lack of skill — they fail on the economics. Here’s each operational trap that eats agency margin, and how Wcart turns it into recurring revenue.

Every client build starts from zero

Reusable, AI-assisted setup means each new store ships in about an hour.

Maintaining client hosting is a liability

Managed hosting, SSL, backups and 99.9% uptime are handled by Wcart.

Fixed themes limit what you can sell

API-first architecture lets you build bespoke storefronts and workflows.

One-off projects don’t compound

White-label + flat pricing turns delivery into monthly recurring revenue.

What's included

What partners get

Everything you’d otherwise have to build, host or buy to offer ecommerce as a service — bundled into the partnership, so you sell the outcome and Wcart carries the infrastructure.

White-label branding
API-first / headless
AI store-building tools
Multi-store management
0% platform fee on client sales
UPI, Cards, COD, EMI
Managed hosting & SSL
Weekly backups
Custom domains per client
High-traffic scaling
Marketplace / multi-vendor option
Priority support
Performance

Reliable enough to resell

When you put your name on it, an outage is your problem — and your reputation. Wcart carries the reliability underneath so the uptime your brand promises is actually delivered.

99.9% uptime
Managed hosting & SSL
Weekly backups
Handles 10,000+ orders
API-first customization
Multi-store dashboard
Custom domains
AI store building
Priority support
Head to head

Wcart vs Shopify, BigCommerce & WooCommerce

Here’s what actually matters when you switch — and who delivers it. One column is green all the way down.

What matters when you switchWcartShopifyBigCommerceWooCommerce
Platform fee on your sales (own gateway)0%0.2%–2%2% / 1% / 0.6%0%*
Starting price$37/mo~$29+/mo~$29+/mo~Free + hosting
Reviews, coupons & in-stock alertsBuilt inPaid apps~Apps / add-onsPlugins
Analytics, chat & marketing integrations42 free~App store~App store~Plugins
No-code page & form builderIncluded~Paid apps~LimitedPlugins
Centralized inventory managementIncluded~Higher plans~Add-onPlugins
Hosting, security & updates managedYesYesYesYou manage it
Revenue-based forced plan upgradesNone~GMV pricingYes (GMV caps)None
Official platform supportYesYesYesCommunity / DIY

*WooCommerce charges no platform fee, but you self-host, maintain and secure it. Competitor details reflect public 2026 pricing & documentation. Your payment processor’s standard rate applies on every platform.

Verified category leader

Trusted by high-growth brands globally on G2 reviews

Wcart is recognized by thousands of users for delivering exceptional scalability, support, and direct ROI.

4.8/5 G2 Rating
Momentum leader
G2 logo
G2 statistics score
4.8/5

Verified trust indicators

Top rated industry solution
Read all G2 reviews
Alex Thompson

Alex Thompson

E-commerce DirectorGlobal Retail Solutions

"Building our store on Wcart was a game-changer. The performance and customization options are far superior to Shopify. Scaling has never been easier. Their support team is actually 24/7 and expert level. We've seen a massive reduction in technical overhead and our team can now focus entirely on growth strategies instead of fixing platform bugs."

Sarah Jenkins

Sarah Jenkins

Founder & CEOGreenLife Wellness

"The transition was seamless. No transaction fees and built-in marketing automation helped us grow our margins by 40% in just six months. The SEO tools are a massive upgrade. We particularly love the automated inventory synchronization and the multi-warehouse management which cleared our biggest scaling bottleneck in just weeks."

Michael Chen

Michael Chen

Tech LeadNexus Labs

"Wcart's API-first architecture is a developer's dream. It's truly enterprise-grade and handles our complex multi-vendor workflows perfectly. Integrated seamlessly with our ERP. The developer console and robust documentation made the implementation phase significantly shorter than estimated. Truly a gold standard for headless commerce."

Ready to add a recurring revenue line?

Ship client stores under your own brand on infrastructure you can trust — with 7-day money-back peace of mind.

Become a partner
7-day money-back guarantee·Cancel anytime·0% platform fee
In depth

White-label ecommerce for agencies, done properly

Most agencies can sell ecommerce projects, but few can turn them into durable, recurring revenue. Custom builds are slow and risky; reselling someone else’s SaaS usually means their brand and their cut. White-label ecommerce for agencies solves both — you deliver a complete platform under your own name and own the client relationship.

Wcart is designed for this. It’s headless and API-first, so your team can build unique storefronts and integrations for each client instead of forcing everyone into the same theme. AI-assisted store building means you launch fast without a full engineering department, and the APIs are there when a client needs something bespoke.

Underneath, Wcart runs the parts you don’t want your brand exposed on: managed hosting, SSL, weekly backups and 99.9% uptime proven across 25,000+ orders. With a flat platform cost and 0% fee on your clients’ sales, you set your own pricing and keep the margin — a new recurring line for your agency, on infrastructure you can put your name on.

Pricing

Start selling today

Choose the plan that fits your business and start selling online today.

* All prices exclude applicable taxes. Terms apply.

30-day money-back guarantee
No setup fees
Cancel anytime
SSL included
Questions

Good to know

What does white-label ecommerce mean for my agency?
It means you deliver Wcart’s platform to your clients under your own brand. Your clients see your agency’s name and experience — not Wcart’s. You own the relationship, the pricing and the recurring revenue, while Wcart provides the underlying commerce engine, hosting and updates.
Do I need a development team to offer this?
No. That’s the point. Wcart is a headless, API-first platform with AI-assisted store building, so your team can launch polished client stores without hiring engineers. When you do want deep customization, the APIs are there for your developers.
How does pricing and revenue work for agencies?
You can package Wcart into your own retainer or plan and keep the margin. Because Wcart’s platform fee on client sales is 0% and pricing is predictable, you can price your service confidently and build a recurring revenue line on top.
Can I customize the storefronts for each client?
Yes. The API-first architecture lets you build unique storefronts, workflows and integrations per client instead of being boxed in by fixed themes. Each client store can look and behave differently while running on the same reliable platform.
How fast can I launch a store for a client?
Individual client stores can go live in about an hour of setup thanks to AI-assisted building and included payments and hosting. Complex, custom-built stores take longer but still ship far faster than starting from scratch.
Is the platform reliable enough to put my agency’s name on?
Yes. Wcart runs at 99.9% uptime, has processed 25,000+ orders and handled 10,000+ orders in a single peak sale. Managed hosting, SSL and weekly backups mean the reliability your brand promises is backed by the platform.

Ready to grow with Wcart?

Launch fast, keep 100% of every sale, and scale on a platform with no transaction fees and no lock-in.

7-day money-back guarantee · Cancel anytime · 0% platform fee

Become a partner